Brand Advertising Media Manager

Posted 8 Days Ago
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Hiring Remotely in San Francisco
Remote
Artificial Intelligence • Machine Learning • Natural Language Processing • Productivity
Grammarly improves lives by improving communication.
The Role
The Brand Advertising Media Manager is responsible for managing and growing TV channels and new brand advertising channel strategy and execution. They will own TV channel strategy and execution, assess new brand advertising channel opportunities, and plan quarterly strategy and media to target key audiences.
Summary Generated by Built In

Grammarly offers a remote-first hybrid working model. Team members can work primarily remotely. Starting in 2022, teams will meet in person every quarter in one of Grammarly’s hubs, currently in San Francisco, Vancouver, New York, and Kyiv. To ensure that teams are able to overlap in their working hours and to meet face-to-face when needed, all team members need to live within three time zones of their direct team.

Grammarly team members who will be collaborating at our San Francisco hub must be based in the United States.

The opportunity 

Grammarly empowers people to thrive and connect, whenever and wherever they communicate. Every day, 30 million people and 30,000 teams around the world use our AI-powered writing assistant. All of this begins with our team collaborating in a values-driven and learning-oriented environment. 

To achieve our ambitious goals, we’re looking for a Brand Advertising Manager to join our Acquisition Marketing team. This role will lead our traditional and digital TV efforts and new brand advertising channel(s) strategy, planning, and execution. Our brand advertising manager will be the expert in their channel domain, inform key stakeholders, and work with cross-functional partners, including Analytics, to implement best practices for measuring advertising impact on business growth. This individual will help inform Grammarly’s brand growth by testing, measuring, and learning from different channel and platform opportunities.

Your impact

As Brand Advertising Manager, you will be responsible for successfully managing and growing our TV channels and new brand advertising channel strategy and execution. 

In this role, you will:

  • Own all TV channel strategy and execution for B2C and B2B.
  • Leverage top-down and bottom-up data to inform TV investment and growth.
  • Assess new brand advertising channel opportunities.
  • Build new channel testing and measurement framework.
  • Plan quarterly strategy and media to target key audiences.

We’re looking for someone who

  • Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
  • Has hands-on experience in managing TV channels, including media expertise, measurement, and audience knowledge.
  • Thinks strategically top-down and bottom-up and can leverage qualitative and quantitative data to inform decisions.
  • Takes a structured, process-driven approach to their work and can work both autonomously and collaboratively.
  • Builds strong, positive working relationships with internal and external agencies, partners, and key stakeholders.
  • Demonstrates the ability to pioneer new channels—including building new frameworks and processes to test and measure brand advertising growth opportunities.

Bonus points for

  • Experience with implementing and analyzing brand lift studies.
  • Experience with programmatic TV buying platforms.

Support for you, professionally and personally

  • Professional growth: We hire people we trust, and we give team members autonomy to do their best work. We also support professional development with training, coaching, and regular feedback.
  • A connected team: Grammarly builds a product that helps people connect, and we apply this mindset to our own team. We have a highly collaborative culture supported by our EAGER values. We also take time to celebrate our colleagues and accomplishments with global, local, and team-specific events and programs.
  • Comprehensive benefits: Grammarly offers all team members competitive pay along with a benefits package that includes superior health care. We also offer support to set up a home office, ample and defined time off, gym and recreation stipends, admission discounts, and more.

We encourage you to apply

At Grammarly, we value our differences, and we encourage all—especially those whose identities are traditionally underrepresented in tech organizations—to apply. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Grammarly will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance. Grammarly is an equal opportunity employer and participant in the U.S. Federal E-Verify program.

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Please note that Grammarly’s COVID-19 vaccination policy requires that all team members in North America be vaccinated against COVID-19 to meet in person for Grammarly business or to work from a North America hub location. It is expected that this will be a requirement for this role. Qualified candidates in North America who cannot be vaccinated for medical reasons or because of a sincerely held religious belief may request a reasonable accommodation to this policy. For Ukraine, this policy requires team members to be vaccinated or produce a daily negative COVID-19 test administered at the Kyiv hub to work from the hub or attend in-person meetings.

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The Company
0 Employees
Year Founded: 2009

What We Do

Grammarly improves lives by improving communication.

Grammarly’s digital writing assistant helps more than 20 million people write more clearly and effectively every day. In building a product that scales across multiple platforms and devices, Grammarly works to empower users whenever and wherever they communicate.

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