Digital PR Manager - UK

Position: Digital PR Manager

Location: Norwich, UK OR Remote

Employment type: FTE

Department: SEO

NerdWallet is seeking a Digital PR Manager that can make a significant impact on our business. A successful candidate understands the media landscape, is quick to catch newsworthy trends, and relishes the opportunity to develop an effective communications strategy to introduce a new brand to the UK market.

Reporting to the Head of SEO, the role will be responsible for setting and managing the UK Digital PR strategy, building positive awareness of the brand. This is a fantastic opportunity for someone who is passionate about making an impact at a fast growing company while leading a team of PR executives.

Where you can make an impact:

• Develop and deliver NerdWallet’s UK digital PR strategy in line with our commercial objectives
• Devise story angles and write effective press releases for reactive media opportunities
• Work with our spokespeople to prepare quotes and angles for media opportunities
• Plan and execute data driven PR campaigns
• Own the relationship with our PR agency partners
• Lead, mentor & upskill NerdWallet’s UK digital PR team

You are:

• A Media Expert: You are able to develop and maintain key relationships among media as well as identify proactive and targeted pitching opportunities
• A Highly effective influencer: able to build strong cross-functional partnerships and act as a thought-partner; you work quickly and collaboratively to drive complex projects forward, and others look to you for solutions amid uncertainty
• A Strategic Thinker: You are able to identify and develop pitch angles quickly based on news cycles, identify trends that are newsworthy and develop new account management tactics to position NerdWallet as an expert.  
• A Proactive Self Driver: You are skilled at planning, prioritising and executing on multiple projects while meeting deadlines. You work well under pressure and maintain strong communication with your cross-functional team.
• A Strong Project Manager: You are an executor and effective at aligning multiple stakeholders to meet campaign deadlines and drive business results. 
• Data-Driven: You are able to leverage internal reporting or business intelligence tools to identify successful stories or help inform team strategy.

Your Experience:

We recognise not everyone will have all of these requirements. If you meet most of the criteria below and you’re excited about the opportunity and willing to learn, we’d love to hear from you.

• 5+ years Digital PR experience
• Previous experience promoting financial services brands highly desirable
• Use of data journalism to craft interesting and informative stories
• Understanding of PR’s relationship with SEO, as well as foundational SEO knowledge
• Managing and briefing senior spokespeople for media coverage or interviews is an advantage
• Managing/mentoring direct reports and growing an in-house team
• Familiar using PR tools such as Cision and TrendKite

What We Offer:

• Generous Pension: NerdWallet offers up to 6% matched pension contribution
• 25 days holiday per year
• Wellness stipend: NerdWallet gives every employee a monthly wellness stipend. It is yours to use however you’d like 
• Career enrichment stipend: We value a growth mindset, and we never stop learning Each year, you will have funds to help you grow professionally in your role at NerdWallet
• Mental health support: We take mental health seriously. To offer you mental health support, NerdWallet partners with Ginger, a chat-based mental health app. You are able to use Ginger anytime, any place 
• Legal support: NerdWallet offers access to online legal support through Rocket Lawyer
• Wifi stipend: NerdWallet gives every remote employee a monthly Wifi stipend

More about NerdWallet...

NerdWallet, a website delivering industry-leading financial guidance, tools and independent reviews, is expanding in the UK. Founded in 2009, NerdWallet is headquartered in San Francisco, California, with a UK office in Norwich. There’s a team of more than 400 Nerds (including 40+ in the UK) who are on a mission to provide clarity for all of life’s financial decisions.

Launched in 2004, originally under the name of Know Your Money and becoming part of NerdWallet in 2020, we provide customers with expert and actionable guidance across a range of personal finance topics; including loans, bank accounts, breakdown cover, general personal finance, and more. 

NerdWallet is an equal opportunity employer. We value diversity and we do not discriminate on the basis of any protected characteristic: age; gender reassignment; being married or in a civil partnership; being pregnant or on maternity leave; disability; race including colour, nationality, ethnic or national origin; religion or belief; sex; or sexual orientation. Please let us know if you require any reasonable adjustments to be made for the recruitment process.

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