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Multiplier - Kula TEST

Director/Sr Manager, Referral Partnerships

Posted 4 Months Ago
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In-Office or Remote
Hiring Remotely in United States
Senior level
In-Office or Remote
Hiring Remotely in United States
Senior level
The Director/Senior Manager of Referral Partnerships will develop B2B affiliate strategies, recruit partners, optimize commission structures, and analyze data to drive revenue growth.
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About Multiplier

Multiplier is on a mission to democratize global employment. We are the leading global employment platform that makes it easy for companies to employ teams internationally without the hassle of setting up legal entities. We take care of payroll, taxes, benefits, and compliance, allowing businesses to focus on what they do best.

We are a fast-growing, distributed team of high-performers. If you are obsessed with data, thrive in a remote-first environment, and know how to scale high-ticket B2B affiliate programs, we want to build the future of work with you.

The Role

We are seeking a Director/Senior Manager, Referral Partnerships to take full ownership of Multiplier’s affiliate and referral channels. This is not a standard "coupon code" affiliate role; this is a strategic B2B position.

You will be responsible for recruiting, managing, and scaling relationships with high-value publishers, HR consultants, B2B influencers, and SaaS review platforms. Your goal is to turn the affiliate channel into a significant, predictable engine for Monthly Recurring Revenue (MRR).

Key Responsibilities

1. Strategy & Program Management

  • Own the Roadmap: Develop and execute a comprehensive global affiliate strategy aligned with Multiplier’s revenue goals.

  • Commission Structure: Design and optimize competitive commission models (CPA, RevShare, Hybrid) that maximize ROI while motivating partners.

  • Budgeting: Manage the affiliate budget, ensuring efficient CAC (Customer Acquisition Cost) and LTV (Lifetime Value) alignment.

  • Platform Management: Serve as the primary admin for our PRM (Partner Relationship Management) software, ensuring accurate tracking and attribution.

2. Partner Recruitment & Acquisition

  • Proactive Scouting: Identify and recruit high-quality B2B partners, including HR tech publications, business consultants, VC firms, and industry thought leaders.

  • Outbound Campaigns: Execute targeted outbound campaigns to onboard new high-traffic partners in key regions (APAC, EMEA, US).

  • Negotiation: Lead contract negotiations to secure premium placements and exclusive opportunities with top-tier publishers.

3. Activation & Enablement

  • Onboarding: Create a seamless onboarding experience that gets partners active and promoting Multiplier within their first 30 days.

  • Asset Creation: Collaborate with the Content and Design teams to provide partners with high-converting collateral (banners, landing pages, email swipes, and case studies).

  • Webinars & Education: Host webinars or training sessions to educate partners on Multiplier’s USP, ensuring they sell our solution accurately.

4. Optimization & Reporting

  • Data Analysis: Deep dive into partner performance data. Identify dormant partners to reactivate and top performers to scale.

  • Conversion Optimization: Work with the CRO team to optimize affiliate landing pages to improve click-to-lead conversion rates.

  • Fraud Prevention: Monitor traffic quality and flag suspicious activity or compliance violations.

  • Reporting: Present granular reports on Leads, SQLs, Closed-Won Revenue, and Payouts to executive leadership.

Who You Are
  • You understand that selling a high-value B2B SaaS product is different from e-commerce.

  • You are empathetic and persuasive. Partners love working with you because you help them make money.

  • You don't guess; you test. You are comfortable with Excel/Sheets, pivot tables, and analytics tools.

  • You thrive in remote environments and don’t need to be micromanaged.

Requirements
  • 5+ years in Affiliate Marketing or Partnerships, with at least 3 years in B2B SaaS.

  • Proven history of scaling an affiliate program from early stages to significant revenue contribution.

  • Deep proficiency with affiliate platforms (PartnerStack, Impact, TUNE) and CRM tools (HubSpot/Salesforce).

  • Existing relationships with B2B publishers, HR and Finance influencers, or SaaS review sites (G2, Capterra) is a massive plus.

  • Exceptional written and verbal communication skills in English.

What you need to know about the San Francisco Tech Scene

San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.

Key Facts About San Francisco Tech

  • Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Google, Apple, Salesforce, Meta
  • Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
  • Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
  • Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine

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