GTM Enablement Lead

Posted 3 Days Ago
Be an Early Applicant
Remote
170K-229K Annually
Mid level
Edtech
The Role
The GTM Enablement Lead is responsible for developing and executing global go-to-market readiness plans, collaborating with sales and business intelligence teams, enhancing sales team effectiveness, and creating certification mechanisms to ensure team readiness for market initiatives.
Summary Generated by Built In

<h2 class="p1"><span class="s1">Role Description</span></h2>
<p><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">The GTM Readiness Enablement Manager will play a pivotal role in supporting the sales organization’s critical growth initiatives. This position is responsible for ensuring that the sales team is fully equipped and ready to execute go-to-market</span> <span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy h-lparen">(GTM)</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy"> strategies effectively. The ideal candidate will have a strong background in sales enablement, a deep understanding of GTM processes and strategies full funnel, and the ability to drive cross-functional alignment and readiness.</span></p>
<p><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Please note, Dropbox is currently only authorized to hire candidates from the following provinces: Alberta, British Columbia, Ontario, and Saskatchewan.</span></p>
<h2 class="p1"><span class="s1">Responsibilities</span></h2>
<p><span class="ace-all-bold-hthree"><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy"><strong>GTM Strategy Implementation:</strong></span></span></p>
<ul>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Develop and execute global GTM readiness plan</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8oz82z8mz86z41pz67zz70zz66zfz67zshifz89zyz77zz81zz75zcngz68zz74zz73zz79z">s</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy"> that align with overall business investments, annual planning, compensation/quota changes, sales strategy and growth levers.</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Collaborate with sales leadership, </span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8oz82z8mz86z41pz67zz70zz66zfz67zshifz89zyz77zz81zz75zcngz68zz74zz73zz79z">GTM</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy"> Strategy</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8oz82z8mz86z41pz67zz70zz66zfz67zshifz89zyz77zz81zz75zcngz68zz74zz73zz79z"> &amp; Growth</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">, Business Intelligence, and Portfolio teams to understand, develop, and optimize enablement programs to support critical growth initiatives.</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Identify key areas of improvement and implement initiatives to enhance sales team effectiveness and efficiency.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Create certification mechanisms to validate readiness</span> <span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy h-lparen">(completion</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy"> → competency → performance) of the sales team.</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Work cross functionality with Sales, Marketing and Product teams to develop content and training programs to support new products launches across the GTM ecosystem.&nbsp;</span></li>
</ul>
<p><span class="ace-all-bold-hthree"><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy"><strong>Training and Development</strong></span></span></p>
<ul>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Integrate GTM readiness into core sales training and development programs by role to enhance the skills and knowledge of our sales teams.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Coordinate with regional delivery specialists to land training materials, in-person hands-on product workshops, sales playbooks, and other resources to support the sales team's success.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Collaborate with Sales, Marketing and Product teams to develop collateral, presentations, and other materials that support and are optimized for the voice of the field.&nbsp;</span></li>
</ul>
<p><span class="ace-all-bold-hthree"><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy"><strong>Performance Measurement and Analytics</strong></span></span></p>
<ul>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Define key performance indicators</span> <span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy h-lparen">(KPIs)</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy"> and metrics to assess the effectiveness of GTM Readiness initiatives.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Utilize data and analytics to track sales performance, identify trends, and provide actionable insights to sales leadership.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Regularly report on sales enablement activities and outcomes to senior management.&nbsp;</span></li>
</ul>
<h2 class="p1"><span class="s1">Requirements</span></h2>
<ul>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Bachelor's degree in business administration, marketing, or a related field.&nbsp;</span></li>
<li><span class="thread-093193695547637081638247 author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Competency in using data to drive performance outcomes and make informed decisions.</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Proven experience in sales enablement, sales operations, or a similar role, preferably in a global or multinational organization.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Strong understanding of sales processes, methodologies, and best practices.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Demonstrated ability to design and deliver effective sales training programs.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Excellent project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Analytical mindset with the ability to utilize data and metrics to drive decision-making.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Strong leadership and interpersonal skills to effectively collaborate with cross-functional teams.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Excellent written and verbal communication skills.&nbsp;</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Proficiency in using sales enablement tools and technologies, CRM systems, and other relevant software.&nbsp;</span></li>
</ul>
<div>
<h2>Preferred Qualifications</h2>
<ul>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">8-10+ years of experience in sales enablement, with a proven track record of leading successful enablement programs that align with GTM strategies.</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Demonstrated success working cross-functionally, with excellent stakeholder management skills and the ability to build strong relationships across departments.</span></li>
<li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvomdnqhz84z244z69zz88zn46yz72zz71zz122z1fdekz77z5z76zwmy">Experience working with Channel Partners is a plus.&nbsp;</span></li>
</ul>
<h2 data-usually-unique-id="044234883370604133046166"><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zqz90zkz74zz76zeez80zz68zz89zz88zvqz86zuxlz73zexxz80zz73z6d6z72zz79zsz77z">Total Rewards</span></h2>
</div><div class="content-pay-transparency"><div class="pay-input"><div class="title">Canada Pay Range</div><div class="pay-range"><span>$169,600</span><span class="divider">&mdash;</span><span>$229,400 CAD</span></div></div></div>

The Company
68 Employees
On-site Workplace
Year Founded: 2011

What We Do

Eduwear is a social and emotional development Company.

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