Leads the strategy, development, commercialization, and execution of a Marketing Claim Verification program. Responsibilities include managing cross-functional teams, stakeholders, risks, finances, projects, verification methodologies, testing protocols, customer-facing deliverables, governance reviews, renewals, and continuous improvement. The role also supports business growth through opportunity development, proposals, customer engagement, and translating technical concepts into commercial value propositions.
- Managing the implementation of the Marketing Claim Verification Program.
- Provides overall leadership and support.
- Acts as front-line contact on program related activities, issues, and risks.
- Manages risks and issues and takes corrective measurements.
- Interfaces with C-Suite Executives, Business Unit Leaders and finance to develop ROI and other financial measures.
- Manages stakeholders' communication.
- Plans the overall program and monitors the progress and performs daily program management throughout the program life cycle.
- Manages the programs financial performance.
- Coordinates the projects and their interdependencies.
- Manages and utilizes resources across projects.
- May manage the performance of direct reports by defining accountabilities, establishing performance objectives and goals, providing feedback and guidance and ensuring that all policies are understood and adhered to.
- Read and follow the Underwriters Laboratories Code of Conduct and follow all physical and digital security practices.
- Performs other duties as directed.
- Lead the strategy, growth, and execution of the Marketing Claim Verification program, including development of new service offerings and market opportunities.
- Identify and develop verification opportunities by partnering with business leaders, sales teams, technical experts, and customers.
- Lead the development of claim language, verification methodologies, testing protocols, and program requirements to ensure consistency and quality across all programs.
- Manage verification programs through the full lifecycle, including opportunity assessment, approval, evaluation, launch, renewal, and surveillance activities.
- Coordinate cross-functional teams and serve as the primary point of contact for internal and external stakeholders throughout program execution.
- Present proposals and claims for governance review, ensuring technical substantiation and compliance with established verification processes.
- Support commercial growth through customer engagement, opportunity development, proposal preparation, and guidance on value propositions and claim positioning.
- Maintain program documentation, oversee issuance of verification deliverables, monitor program performance, and drive continuous process improvement.
SKILLS
- Ability to identify, develop, and commercialize new service offerings and business opportunities by partnering with sales, business development, marketing, engineering, and operations teams.
- Proven ability to lead cross-functional teams through the full lifecycle of a program, from opportunity identification and solution development through launch, sustainment, and renewal.
- Strong stakeholder management and communication skills, including presenting recommendations and business cases to leadership, customers, and technical subject matter experts.
- Ability to translate technical data, testing methodologies, and engineering concepts into customer-focused value propositions and market-facing solutions.
- Strong program management, analytical, and business planning skills with the ability to manage multiple concurrent projects, priorities, deadlines, and customer commitments.
- Ability to drive continuous improvement, establish scalable processes, and support growth initiatives across multiple business units and market segments.
- Sound business judgment with the ability to make independent decisions, resolve complex issues, and balance customer, commercial, and technical considerations.
Ability to collaborate effectively with commercial and technical teams to develop, implement, and govern customer-facing programs and services.
EXPERIENCE
- Bachelor's degree required in Business, Marketing, Engineering, Science, Project Management, or a related discipline.
- Advanced degree preferred, such as an MBA, MA in Project Management, or a master's degree in Engineering, Science, Information Technology, or a related field.
- Experience leading complex cross-functional programs involving sales, marketing, engineering, operations, and customer-facing stakeholders.
- Proven ability to develop, launch, and manage customer-facing service offerings, programs, or strategic business initiatives.
- Experience driving collaboration between technical subject matter experts and commercial teams to deliver business results.
- Strong stakeholder management skills with experience presenting recommendations, business cases, and program updates to leadership and executive audiences.
- Demonstrated ability to identify growth opportunities, support business development efforts, and bring new solutions to market
- Experience managing multiple projects and priorities while driving alignment among diverse stakeholders
- Proven ability to translate complex technical concepts into customer-focused value propositions and commercial opportunities.
- Demonstrated success working independently and exercising sound judgment in a dynamic, fast-paced environment.
Total Rewards: We understand compensation is an important factor as you consider the next step in your career. The estimated salary range for this position is $120,000 to $140,000 USD and is based on multiple factors, including job-related knowledge/skills, experience, geographical location, as well as other factors. This position is eligible for annual bonus compensation with a target payout of 20% of the base salary.
This position also provides health benefits such as medical, dental and vision; wellness benefits such as mental and financial health; and retirement savings (401K) commensurate with the standard rewards offered in each individual location or country. We also provide full-time employees with paid time off including vacation (15 days), holiday and personal days (totaling 12 days) and sick time off (72 hours).
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