Senior Director, Product Marketing

Posted 3 Days Ago
Be an Early Applicant
Hiring Remotely in Remote, OR
Remote
258K-349K Annually
Senior level
Blockchain
The Role
The Senior Director of Product Marketing at Dropbox will define and lead the go-to-market strategy for their Core portfolio, drive product direction and revenue growth, collaborate with cross-functional teams, and mentor a team of product marketing managers. This role requires conducting market research to inform product positioning and messaging.
Summary Generated by Built In

<h2 class="p1"><span class="s1">Role Description</span></h2>
<p><span class="s1"><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">As the Senior Director of Product Marketing at Dropbox, you will be responsible for defining and authoring the go-to-market strategy for Dropbox's Core portfolio, which includes Dropbox, Dropbox DocSend, Dropbox Sign</span> <span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z h-lparen">(including</span><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z"> API and Fax), and Dropbox FormSwift. You will also collaborate closely with the Dropbox Dash GTM teams and partner with Product, Growth, and Campaigns teams. You will play a crucial role in </span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvoz73z1t0z76z2yz73zz65zeuz80zz88zz70zz76zz73zz88zz87zz75z98z75zz85zkz76zhz76zz88zt">influencing the product direction, driving adoption</span> <span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvoz73z1t0z76z2yz73zz65zeuz80zz88zz70zz76zz73zz88zz87zz75z98z75zz85zkz76zhz76zz88zt">and impacting revenue growth</span><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">. You </span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvoz73z1t0z76z2yz73zz65zeuz80zz88zz70zz76zz73zz88zz87zz75z98z75zz85zkz76zhz76zz88zt">will lead </span><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">a talented team of Product Market</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvoz73z1t0z76z2yz73zz65zeuz80zz88zz70zz76zz73zz88zz87zz75z98z75zz85zkz76zhz76zz88zt">ers</span><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">, ensuring alignment of sales and marketing efforts, and fostering innovation. Joining Dropbox in this role will provide substantial senior leadership exposure and the opportunity to drive transformation and innovation within a leading tech company.</span></span></p>
<h2 class="p1"><span class="s1">Responsibilities</span></h2>
<ul class="listtype-bullet listindent1 list-bullet1">
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Define and lead the multi-year vision for the GTM strategy of Dropbox’s Core portfolio, ensuring alignment with company objectives and pioneering new market opportunities</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Lead and mentor a team of senior product marketing managers and individual contributors, fostering a culture of integrity, excellence, and innovation</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Conduct in-depth market research to understand customer needs, competitive landscape, and industry trends, using insights to inform product positioning and messaging</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Develop clear, compelling, and differentiated product positioning and messaging that resonates with target audiences</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Develop and maintain detailed buyer personas and customer journey maps</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Collaborate closely with campaign managers to develop and execute marketing campaigns that drive awareness, consideration, and adoption</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Analyze and report on the performance of marketing campaigns and GTM strategies, using data-driven insights to optimize outcomes and directly contribute to revenue growth</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Partner with channel owners to identify optimization opportunities and ensure marketing activities are effective and efficient</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Represent Dropbox at industry events and conferences, developing thought leadership content that establishes Dropbox as a market leader and engaging with key customers and partners</span></li>
</ul>
<h2 class="p1"><span class="s1">Requirements</span></h2>
<ul>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">10+ years of leadership</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvoz73z1t0z76z2yz73zz65zeuz80zz88zz70zz76zz73zz88zz87zz75z98z75zz85zkz76zhz76zz88zt"> experience in product marketing, including go-to-market strategy and release marketing, for a SaaS and/or Product Led Growth technology company</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Proven ability to influence senior executives and cross-functional teams to drive strategic initiatives and achieve business goals</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Deep understanding of the sales process, customer behavior, and market trends</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Exceptional leadership and team-building skills, with a proven ability to inspire and develop top talent in a fast-paced environment</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Strong marketing competencies across strategic planning, content creation, sales enablement, and performance reporting</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Experience partnering with Sales, Productivity, Customer Success, and Marketing Operations teams</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Strong analytical skills, with demonstrated capabilities in interpreting data and qualitative research</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Experience leading high-performing teams and managing large marketing budgets</span></li>
</ul>
<h2>Preferred Qualifications</h2>
<ul>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Extensive experience in SaaS productivity tools or related product categories, with a strong understanding of both sales-assisted and product-led growth models</span></li>
<li><span class=" author-d-iz88z86z86za0dz67zz78zz78zz74zz68zjz80zz71z9iz90z9z122zkz87zz82zz65zlz75zz65zy8z84zz75zkz82z3nz85z14c8euv6lez82zz89zz82z">Master’s degree/MBA</span></li>
</ul>
<h2 data-usually-unique-id="044234883370604133046166"><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qowz81zqz90zkz74zz76zeez80zz68zz89zz88zvqz86zuxlz73zexxz80zz73z6d6z72zz79zsz77z">Total Rewards</span></h2><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p><span style="font-size: 16px;">US Zone 1</span></p>
<p><span style="font-size: 16px;">This role is not available in Zone 1</span></p></div><div class="title">US Zone 2</div><div class="pay-range"><span>$258,200</span><span class="divider">&mdash;</span><span>$349,400 USD</span></div></div><div class="pay-input"><div class="title">US Zone 3</div><div class="pay-range"><span>$229,500</span><span class="divider">&mdash;</span><span>$310,500 USD</span></div></div></div>

The Company
67 Employees
On-site Workplace
Year Founded: 2012

What We Do

Digitizing birth and death certificates on BELTED blockchain technology

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