Senior Trade Marketing Manager

THE COMPANY:

At PAX we strive to enhance people’s lives through exceptional cannabis experiences. Our curated set of pure full flavor pods and award-winning devices make enjoying cannabis simple and safe. For more than a decade, we have created next-generation devices that deliver enduring quality and wellness benefits through innovations in design and technology, and remain trusted by millions of consumers nationwide. We’re the #1 cannabis brand nationally with top awareness and NPS scores. Our standards allow for the safest vaporization of cannabis on the market. We are passionate about increasing well-being and joy through the power of cannabis, and we are committed to advancing opportunity through supporting social justice, access and equity in the industry.

We are incredibly excited about the tremendous growth of the cannabis industry, inspired every day by how cannabis can change lives, and fortunate for our leading position in the space. Our culture is focused on putting the consumer first, making an impact together, and also having fun along the way! Our team has helped build businesses at the intersection of consumer, technology and wellness, including Apple, Google, Tesla, Uber, GoPro, Fitbit, Constellation, Honest Company, Eaze and more. PAX is backed by leading consumer and technology investors including Tiger Global and Tao Invest, and has raised over $430MM in capital.

ROLE AND RESPONSIBILITIES:

We’re looking for a Senior Trade Marketing Manager to help us support the Trade Marketing team nationally and manage a team of Regional Marketing Managers. This role is a bridge between Marketing and Sales, ensuring that activations, initiatives and campaigns are on-brand, on time, and on budget. Moreover, the Regional Marketing Manager will support and lead field execution and engagement programs, relationship programs, and relationship programs. The ideal candidate will be strongly collaborative, adept at project management, and have a keen understanding of the market dynamics in the region. We’re excited to build the PAX brand together. 

WHAT YOU’LL DO:

• Work closely with Program Development to execute regional activations 
• Develop selling tools (sell sheets, program guides, program presentations) that are effective
• Monitor relative success and track key KPIs for regional trade programs to make adjustments
• Evaluate the overall level of effectiveness and execution of trade programs by Sales 
• Establish best practices for conducting competitive analysis and field audits for the team
• Own the budget allocation process across regions, with an eye of brand awareness and ROI
• Ensure alignment across Sales and Marketing on all below-the-line programs
• Collaborate with Brand and Creative to ensure all touch-points are consistent and on-brand
• Manage, coach, and develop a team of Regional Marketing Managers
• Maintain relationships with key agencies and partners to deliver on brand goals
• Stay current with the legal and market landscape to drive innovation

QUALIFICATIONS: 

• 8+ years of experience in a trade marketing or related role
• Excellent verbal & written communication skills
• Experience building and managing a team nationally
• Ability to work autonomously as well in a team environment
• Strong collaborative nature and ability to work cross-functionally
• Detail-oriented with good financial acumen
• Comfort working in a fast-paced startup environment
• Ability to travel (safely) for work in accordance with COVID guidelines
• Experience working in a regulated industry preferred

 PAX LABS PERKS & BENEFITS:

• Competitive compensation, equity & bi-annual performance reviews
• Fully funded comprehensive medical, dental, and vision coverage
• 401K plan
• Generous PTO policy 
• Paid Parental Leave
• Monthly wellness reimbursement
• Cell Phone reimbursement
• Employee Purchase Program for discounted PAX devices
• Weekly catered lunch, endless snacks and beverages
• Dog Friendly HQ in the Mission District of San Francisco
• Employee Assistance Program including access to online legal support

PAX VALUES

Put Consumers First - We are here to enhance their lives. We put their needs first in everything we do. We work together to deliver unique solutions for their benefit.

Build a Community - We are active and beneficial builders of a global community. We collaborate together to support sustainability, well-being and social equity efforts—both internally and externally—to establish cannabis as a force for good.

Innovate with Passion - We are passionate about enhancing the cannabis experience by making it positive, accessible and intuitive. We set the standards, innovate for consumers and find the yes as a team. 

Be the Solution and Collaborate - We work as a team to achieve winning outcomes, knowing we each individually are the solution, but can only succeed together.

Lead with Humility and Transparency - We stay open and humble in everything we do. We value learning from each other, and cultivate transparency in our culture and products.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.