AdRoll
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In 2007 AdRoll, now AdRoll Group, was founded with the objective of helping big and small businesses turn their customer data into high-performance marketing. From this inspiration, AdRoll grew to AdRoll Group, the Growth Platform Company. Organized around world-class data and automation, the company is home to AdRoll, the E-commerce Growth Platform, and RollWorks, the B2B Growth Platform. Each division is able to leverage shared platform capabilities, BidIQ artificial intelligence, and the IntentMap, a data co-op of more than 1.2 billion digital profiles, to solve online growth and connections for over 37,000 marketers worldwide.