Top Marketing Jobs in San Francisco, CA

Leads end-to-end product marketing for GitHub and Microsoft developer products, including positioning, messaging, go-to-market strategy, pricing, packaging, launches, channel activation, and seller enablement. Partners with product, engineering, business, marketing, and field teams to shape roadmaps and business models. Uses customer insights, competitive intelligence, telemetry, and technical storytelling to drive developer and enterprise adoption, particularly for AI-powered developer tools.

Own brand strategy and activations from vision through campaign execution and results. Translate ideas into structured workstreams with goals, owners, briefs, timelines, and success measures. Coordinate Creative, Media, Social, Partnerships, Insights, Product Marketing, Legal, Compliance, and agencies. Manage talent and brand partnerships, social execution, calendar alignment, cross-functional dependencies, and performance readouts. The role requires strong writing, campaign delivery experience, multi-workstream management, and agency and brand-side experience.

Own paid social strategy and execution across major platforms, managing multi-million-dollar budgets and full-funnel campaigns. Lead creative testing, attribution, measurement, channel experimentation, and AI-powered marketing workflows. Partner cross-functionally with Engineering, Brand, Web, Sales, Communications, and Product Marketing to drive pipeline and revenue. Test emerging channels, establish success criteria, scale effective tactics, and document paid acquisition playbooks.

Develop and implement narrative content for a AAA video game, including story arcs, dialogue, characters, critical-path storylines, side content, and systemic dialogue. Create character bios, writing samples, and voice-casting materials; integrate scripts into Unreal Engine and proprietary tools; participate in play sessions; provide narrative feedback; and collaborate with design, art, engineering, animation, and audio teams.

Own end-to-end concepts and visual design for digital marketing and advertising campaigns across email, in-app, social, video, display, lead generation, and branding. Collaborate with copywriters, marketers, designers, developers, and stakeholders to develop compelling campaigns, test and optimize creative, strengthen the brand narrative, and improve business results. Apply approved AI tools to increase creative workflow efficiency while managing multiple fast-paced projects.

Lead end-to-end brand campaigns connecting product, customer stories, and AI value. Develop concepts, manage cross-functional execution with Creative, Product Marketing, and Growth, integrate brand and performance media, define KPIs, analyze results, and ensure cohesive Notion brand expression across regions.

Leads Match Group’s Growth Technology organization across MarTech engineering, marketing data foundations, technical program management, and organic growth. Sets strategy, roadmap, investment priorities, and build-buy-partner decisions while leading a multidisciplinary team. Oversees marketing platforms, audience activation, experimentation, AI-enabled automation, performance intelligence, SEO, ASO, GEO, and AI Search capabilities across multiple consumer brands.

Leads affiliate marketing strategy and performance for lending and banking products. Oversees affiliate partnerships, business development, complex negotiations, forecasting, testing, funnel optimization, technology roadmap development, regulatory compliance, and a team of senior professionals. Collaborates with product marketing, business units, finance, risk, data science, and engineering to grow the affiliate channel and identify new B2B opportunities.

Leads performance creative strategy for Capital One Shopping, driving user acquisition through social, video, and display ads. Partners with growth channel owners, brand teams, agencies, and creators to build high-converting creative, manage testing and iteration, analyze performance metrics, and maintain compliance in a regulated environment.

Own go-to-market strategy, positioning, and product launches for Benchling's platform; drive pricing/packaging, sales enablement, adoption, and cross-functional alignment with Product, Sales, Customer Experience, and Marketing.